News & Events

6 January, 2017

Video, Audio, On Demand…..where’s this all going?

When I began writing this, several titles came to mind. Some that were not suitable for posting. With CES going on this week, I thought it would be appropriate to take on the subject of Video, Audio, and On Demand marketing, as we see literally thousands of new devices and services to deliver content proposed and...

3 January, 2017

Five key marketing initiatives for 2017

Marketers who want to reach their audiences will need to look for better ways of doing it in 2017. Fortunately technology has been keeping up and given rise to...

3 January, 2017

Marketing in 2017, it’s all about the data point.

As many marketers are learning, the consumers they want to reach are made up of millions of data points. Nearly every single thing we do daily is collected and...

3 January, 2017

Data quality will be a top priority for marketers in 2017

Marketing continues to evolve rapidly and for many companies it has become a challenge just to keep up. Starting with Ad and click fraud, and now dealing with ad...

3 January, 2017

The intersection of Marketing and foot traffic.

For over a year I have been writing about how marketing was about to become more transactional and location based. Companies are still slowly rolling out the technology to...

3 January, 2017

What about consumer data and targeting?

While the FCC and marketers are debating privacy laws, it is becoming more and more clear there are two sides to the issue. On one hand, the government wants...

News & Events

Video, Audio, On Demand…..where’s this all going?

Five key marketing initiatives for 2017

Marketing in 2017, it’s all about the data point.

Data quality will be a top priority for marketers in 2017

The intersection of Marketing and foot traffic.

What about consumer data and targeting?

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