products
A huge resource of online and offline data gives you precise targeting options for audience acquisition, creation and retention. Utilize our opt-in data, internet advertising and mobile location products to deliver more powerful campaigns that create success.
- Opt-In Email Lists
- Direct Mail Lists
- MAID/Hashed Email Data
- Internet Advertising Data
- Mobile Location Data
Opt-In Email Lists
Identify, Keep and Expand Your Customer Base
In today’s digital-centric world, marketing through email has evolved into one of the most cost-efficient methods of reaching, keeping and expanding your customer base. But more than that, it is a low-cost, high-impact form of branding and building a one-to-one relationship with individual customers. Having the ability to deliver your digital ad targeting only those customers that have interacted with your email campaign puts tremendous targeting options in your hands. The central component of your email marketing campaign must be a clean, fresh, opt-in list. At Datastream Group all of our B2B and B2C email lists are permission-based and fully opt-in.
BUSINESS-TO-CONSUMER AUDIENCES
With 270 million consumers, 60 million households and hundreds of filters available, Datastream Group can help you target the exact audience you need for your B2C campaign with pinpoint accuracy. Choose General Demographic data points like:
- Age
- Income
- Ethnicity
- Geography
…and other key demographics.
Layer those groupings with Lifestyle Demographics that cluster around your desired audience like:
- Homeowners and Home Improvement
- Auto Owners (by type)
- Military Veterans
- Continuing Education Seekers
- Pet Owners
…and many, many other options, to craft the most desirable and likely to respond audience.
BUSINESS-TO-BUSINESS AUDIENCES
- Industry Type
- SIC Classification
- Size of Business
- Geographic Location
- Contact title
- Contact Business Phone Number
Every company faces unique challenges with their email marketing campaigns. Datastream Group is committed to help each one of our clients achieve success andprovides the opt-in email tools, data and consultative expertise that get the results you want.
Contact The Datastream Group Today!
Contact Datastream Group today to learn more about how to identify, keep and expand your customer base with our opt-in email lists.
Direct Mail Lists
Accurate Data for Effective Campaigns
The effectiveness of any direct mail campaign—and your ROI—is tied directly to the accuracy of your mailing list. While having a large list may seem like the most important metric, accuracy is the overriding factor. Because our databases incorporate opt-in email addresses and mobile ID’s, you now have the ability to couple digital impact with offline campaigns for maximum efficiency. Datastream Group is recognized as having one of the world’s largest and most accurate databases in the industry.
A MASSIVE AND SCRUBBED MASTER FILE
Contact The Datastream Group Today!
Contact a Datastream representative today about how our direct mail lists can help you grow your business.
MAID/Hashed Email Data
Unique Identifiers for Personalized Marketing
One of the most important developments in digital marketing has been the widespread use of Hashed Emails and Mobile Advertising ID’s (MAIDS). These “sticky” identifiers offer powerful marketing tools that can track individual email ID’s regardless of the platform they use. Hashed emails and MAIDS can track where that ID goes on the web, behaviors that occur like link clicks, online purchases, browser searches, file downloads and more. That’s powerful information marketers crave.
ACTIONABLE DATA ENHANCEMENT
Contact The Datastream Group Today!
Reach your targeted audience on a granular one-to-one basis. Contact Datastream Group today for a more information.
Internet Advertising Data
Digital Data for Internet Advertising
Advertising on the internet has become more sophisticated, targeted and effective than just a few years ago. Today, most advertisers dedicate a big porting of their total marketing budgets to reach their audiences where they spend an ever-increasing part of their day—on the internet.
YOUR AUDIENCE ON EVERY CHANNEL
At Datastream Group our digital data will power-up every internet advertising program you employ. Select one of our existing lists or structure a targeted audience for delivering your online display ads. Append and enhance your current database with behavioral and browsing data we’ve collected on your target audience.
Our internet advertising data can help in every channel including:
- Banner/Display Ads
- Social Media Ads
- Search Engine Marketing
- Native Advertising
- Remarketing/Retargeting
- Email Marketing
Utilize our hashed emails and MAIDS to support your sequential marketing efforts and enrich your omni-channel experience.
Contact The Datastream Group Today!
Contact Datastream Group today about our internet data and launch your web advertising with confidence.
Mobile Location Data
Reach Your Customers Where They Are
In today’s world our cell phones are nearly an extension of ourselves. For most people, they are in our pockets, or within reach at all times. With technology embedded in our phones and mobile devices we can be tracked extremely closely, usually within meters of our physical location.
Location technology coupled with hashed emails and Mobile Advertising ID’s (MAIDS), when harvested, can inform marketers with critical information. They can learn when a consumer or potential client is approaching a store, visiting an entertainment venue, passing near a hotel or sitting in a bar or restaurant. The options or delivering advertising and branding messages in real-time or after the fact is almost limitless.
TARGETING CUSTOMERS WHERE THEY ARE
Datastream Group offers mobile location data that can be coupled with your audience demographics. For marketers implementing sequential advertising, omni-channel marketing and real-time digitally served ads, Datastream can customize the exact audience you want to reach and reach them in real time.
Contact The Datastream Group Today!
Learn more. Contact a Datastream Representative today.
Services
Expert data management creates clarity and empowers you with insight about your customers. Our data analytics, list append and enhancement and data onboarding allow you to enrich your data to inform decisions and create smarter campaigns.
- Direct Mail Analytics
- Data Append/Enhance
- Data Aggregation
- Custom Audience Builds
- Email Service Provider
- Data Onboarding Services
- Data Management
Direct Mail Analytics
Direct Mail Knowledge is Power
If part or all of your marketing plans include direct mail campaigns, Datastream Group has the databases and analytic tools that can refine your strategies to increase your ROI. Once your campaign is executed, our analytics team can help you understand with accuracy your delivery and response rates, exactly what messaging has worked best, conversion rates per campaign, and how various campaigns have impacted your overall conversion goals.
ANALYTICS FOR REFINEMENT AND GREATER ROI
Datastream Group can help you achieve greater effectiveness for your direct mail campaigns through our powerful analytical tools, but also incorporate data from your email outreach, internet advertising and mobile marketing so you can have a holistic view of your total market reach. Our analytics include:
- List Profiling
- List Segmentation
- List Acquisition
- List Hygiene
- Response Tracking
- Response Reporting
Contact The Datastream Group Today!
Contact Datastream Group today to learn more about how we can help maximize response rates and conversions for your next campaign.
Data Append/Enhance
Enrich Your Existing Data
Databases are dynamic and keeping them up-to-date is a challenge. Your in-house file is likely created from a variety of sources that don’t collect or look for similar data. One source may collect a name and postal address while another collects an email address linked to a recent purchase.
Even when combined, important data points can be missing and structuring an effective marketing program with incomplete data can be a nightmare. Datastream Groups’ Append and Enhancement services can address those challenges promptly and with unsurpassed accuracy.
Consumer and Business Applications
Datastream Group can take your file and fill in the missing details so the performance of your next campaign is more effective and efficient. Here are just some of the data points we can offer to enrich your file:
CONSUMER ENHANCEMENTS
- Auto Ownership
- Date of Birth
- Education
- Email Address
- Gender
- High Income Selects
- Home Value
- Income
- Interests
- Lifestyle Selects
- Marital status
- Occupation
- Phones Number
- Postal Address
BUSINESS DATA ENHANCEMENTS
- Industry Sector
- NAICS Code
- Position/Title
- SIC Code
- Website Address
- Years in Business
Contact The Datastream Group Today!
Get more performance out of your database and reduce wasted effort. Contact a Datastream representative today.
Data Aggregation
UNLOCK THE POWER OF DATA
Datastream Group and Datasys, the leading third-party data aggregator, is transforming the way you harness information.
With our cutting-edge technology, we harness the stream of ad exchanges, SDK’s, ad direct publishers, extracting billions of data signals.
Uncover Hidden Opportunities
Our in-depth analysis uncovers hidden patterns and trends, enabling you to identify untapped markets and optimize your campaigns.
Comprehensive Coverage
Datastream Group and Datasys sources data from diverse channels and in untapped markets such as Africa, APAC, Middle-East and LATAM.
Real-Time Precision
Advanced algorithms ensure that you receive up-to-the-minute data, allowing you to react swiftly to changing market dynamics.
Unprecedented Scale
We effortlessly handle massive volumes of data, giving you access to a wealth of insights that were previously out of reach.
Contact The Datastream Group Today!
When it comes to revolutionizing innovative Data Aggregation, Datastream is transforming the way you harness information. Contact a Datasteam Group representative today to find out how we can help you transform your business into actionable intelligence.
Custom Audience Builds
Build an Audience With Your Exact Specifications
The amount of data available today and the analytic tools for utilizing it makes customer profiling more much more accurate and efficient than ever before. At Datastream Group we can utilize thousands of data points, lifestyle and demographic filters that help create the exact custom audience that will make your marketing programs sing.
Custom Audiences for Maximum Response
If you find that your ideal target audience is a single, non-smoking male, 18-24 years old, of Hispanic ethnicity that owns a motorcycle and lives west of the Rocky Mountains, Datastream Group can isolate those specific data points from our huge Master File and deliver that exact audience.
Contact The Datastream Group Today!
Contact a Datastream Group representative today and learn more about building the custom audience you want.
Email Service Provider
Email Services for Customized Offerings
Today, nearly every business incorporates digital marketing as a critical element of their overall growth model and for many companies, customer data has become an extremely valuable asset. Email marketing can play a crucial role as it enables you to create a one-to-one relationship with individual customers, reinforce branding and value messaging and deliver customized offerings based on behavioral attributes. Datastream Group provides complete email services that will bring your business to the next level.
Email Verification
Our bulk email verification services will:
- Check for Formatting and Syntax Errors
- Verify Domain and Server
- Confirm Mailbox Addresses
- Provide Clear Reporting
Functionality
- Integrate and update your database in real-time
- Provide creative services for emails, landing pages and web forms
- Subject line testing that work to increase open rates
- Visitor ID and tracking
- Behavior based automations
- Notifications
- Lead scores
Contact The Datastream Group Today!
Learn more about how the Datastream Email Service can help your sales team close more sales and increase your brand visibility and value.
Data Onboarding Services
Put All Your Data To Work
Your offline data is a treasure trove of customer information and a critical asset for your company. Bringing your offline customer records together with your online users with accuracy allows you to gather insight into how effective your overall marketing campaigns are working regardless of platform so you can deliver much more accurate marketing messages and personalize them based on individual behaviors. Datastream Group offers effective and affordable onboarding services that will put all of your marketing assets to work for you.
Onboarding With Confidence
Contact The Datastream Group Today!
Start putting all your data to work for you today. Contact Datastream Group for more information about how our onboarding services can move your business forward.
Data Management
Gain Greater Insight About Your Customers
Today, organizations and enterprises can be flooded with vast amounts of data. Many are not equipped to properly store, validate, protect and analyze it in a way that can be utilized throughout the organization. For most companies, performing these functions properly is both complex and time intensive.
Datastream Group provides the data management services you need to gain insight into customer behaviors and trends and for creating personalized customer experiences that will set you apart from your competitors.
Let Datastream Do the Heavy Lifting
Contact The Datastream Group Today!
When it comes to managing your data securely and efficiently, let Datastream Group do the heavy lifting while you concentrate on increasing sales and profits. Contact a Datastream Group representative today.