Data Your Way
Audiences come in all shapes and sizes. When you need an audience for your data-driven campaign you often have done the research on who your campaign is the best fit for. Whether it is a custom audience, an audience based on keywords that you have had success with in the past, or know will be successful, or one built on tried and true segments, we can help you build that audience with Omni-channel data for your campaign.
Datastream Group, Inc. offers hundreds of segments and 400+ data points to make sure you get the most targeted audience you can, at scale. Whether you want an audience by age, gender, and income or one who is in-market for a trip to Hawaii for a family vacation, Republicans, Democrats, undecided, pet owners, home improvement junkies, auto parts shoppers and more, we can help you reach them.
Best of all, much of our data is available through DMP’s you may already be working with like LiveRamp, and Lotame, or by location through our industry leading mobile platform that can serve ads by exact geo, radius or hand drawn polygons to help you reach your target audience exactly where you want to reach them.
Omni-Channel data at scale
For most data-driven, Omni-channel campaigns data in silos is something that does not help the campaign delivery. You need to be able to build an audience that you can engage how they like to be reached, on multiple devices, across multiple channels. Datastream can deliver this data to you for Opt-in email, online, mobile and social media campaigns so you can send the same message to the same audience and know they will see it no matter what device or where they are when they are connected.
Once your audience is built, we can then ingest your first party data if you wish to match to the created audience and append any missing data elements needed for the campaign, as well as give you a sense of the lift and scale with the audience created.
We then take your data and can deliver it almost anywhere you choose to have the campaign executed, or have us do it for you. We have partnerships with many other DMP’s and DSP’s in the industry to help make your campaign a success. For mobile campaigns we can help you deploy it through our Touch platform.
Unmatched Scale
OneDB®, Datastream’s proprietary database, is unmatched in scale with over 1 Billion data elements covering 300 Million consumers.
Audience Segments
Get the custom audience you want by the segments you want, delivered to your DSP or agency of choice.
Keyword Data
Have custom audiences built for you by keyword. Omni-Channel data can be appended and your first party data ingested and matched as well.
Custom Data Points
If you are tired of cookie-cutter solutions and want custom audiences based on the data points that are important to you, let us help you build a custom Omni-channel audience for your campaign.
Data Your Way
At Datastream Group, Inc. We are committed to your success and satisfaction. With our hands on approach, we make sure you get the right data and it is delivered the right way to help make your campaign a success.
- Online and Mobile Audiences and Segments through popular DMP’s
- Keyword Audiences
- Custom Data Point Audiences
We work with you to give you the data you need for e-mail, direct mail, online display, mobile display, mobile SMS, and other campaigns. We then will work with most the DMP and DSP’s in the industry or deliver the data to your agency of choice.
For More Information Contact US;
Datastream Group, Inc.
(239) 260-1566