Maximize precision to multi-cultural direct and digital marketing campaigns
Datastream Group ethnic coding solution provides an innovative set of database marketing resources designed to bring maximum precision to multi-cultural direct and digital marketing efforts. The segmentation schema for ethnicity, Religion and language includes Ethnicity, Ethnic Groupings, Language, and Religion.
Leverage our end-to-end suite of proprietary digital marketing platforms and deployment networks
Affinity Modeling
Every new record processed undergoes a stringent hygiene, enhancement, scoring and affinity modeling process before they are included in our consumer database of more than 350 million profiles.
Superior Data Verification
We regularly verify results by testing all models through our random verification protocol.
Maximum Messaging Reach
We enable our clients to access and launch initiatives to our robust multi-cultural audiences with maximum precision.
A United Diversity Marketing Platform
- Take a much deeper look at your core audiences & like-minded individuals
- Enrich your data files or use our diversity platforms to segment your audience
- Build personalized campaigns based on ethnicity, beliefs & hundreds of other traits’
- Scale your inclusive campaigns to reach a much more diverse audience